Getting the most out of Delighted


Once you’ve sent to a small batch of people and have seen the feedback roll in, you’re ready to plan how you’ll use Delighted on a day-to-day basis. The most effective way to use Delighted is to send at a regular tempo, ideally triggered by a key activity. This enables you to address any acute issues the moment they emerge, while providing a broad view of where you are strong and where your customers see opportunities for you to improve.

In this guide we’ll cover:

  1. Who and when to send to, based on the type of organization you run.
  2. How to segment feedback from different groups, such as repeat customers or people with different engagement levels.
  3. How you can send without any engineering resources or use one of our other survey methods to automate the process.
  4. Share tips on how you can track trends in the feedback you receive.
  5. How you can personalize your customer’s experience based on the score they choose.
  6. How to involve your colleagues.

Let’s get started!

Next section: Who to send to