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Integrations Mailchimp Automation


Send automatic Mailchimp NPS surveys to email lists with the Delighted integration. Customize your email survey, integrate with Mailchimp, and schedule to send NPS surveys to subscribers within minutes.


Every second, 45 people answer a Delighted survey


Delighted powers 300+ million surveys a year


Free to install: The Mailchimp integration is included in the Delighted Free plan.


Create a Mailchimp NPS survey with Delighted

Integrate Delighted with Mailchimp in two clicks with our pre-built integration. Choose the mailing list that will trigger surveys, and set a time delay to optimize timing for high-quality feedback.

Data Exchange

How the Mailchimp integration works

For a complete list of data synced from Mailchimp to Delighted, view our documentation.

Choose a specified mailing list from Mailchimp

Surveys are triggered automatically to subscribers

Embed Platform

Embed Delighted surveys into Mailchimp

Embedding your Delighted Template into your own marketing emails makes it easy to capture feedback and control the entire experience. If you already send emails through Mailchimp, why not embed a survey to your customers there? Follow these steps to start embedding surveys into your marketing automation tools:

Request your survey HTML

Email us to request your Template’s HTML and let us know which Template (NPS, CSAT, CES, PMF, 5-star, Smiley face, or Thumbs surveys) you need the HTML for. Make sure that you’ve set up the Link platform – that’s how we make sure your survey’s HTML code has all of your customizations.

Add the HTML to your email platform

Paste the HTML we shared over into your Mailchimp survey. The respondent’s user experience will be the same as what’s available via Delighted’s email platform. Watch the video tutorial to learn exactly how it’s done.

Deanonymize feedback using properties

By default, your embedded surveys will be anonymous. If you want to capture respondent information like email address or purchase details, you can do that by appending those details to the end of your survey links within the HTML. Head to our Help Center for specific instructions on how to do this.


Need some guidance? Check out this guide for setting up the Mailchimp integration

Get the help you need from our self-serve customer feedback software or reach out to us.

Mailchimp integration setup
Embedding surveys in Mailchimp

About Mailchimp

Mailchimp is a platform for creating sophisticated marketing campaigns. Build your messaging in a simple visual editor, automate a campaign, and then track its effectiveness – all without a single line of code.

Learn more about Mailchimp