retail consumer trends 2021

Free guide

The top 8 retail consumer trends to consider for your post-lockdown omnichannel retail strategy

With almost half of the US adult population completely vaccinated as of June 15, 2021, US consumers are finally returning to stores, restaurants, and theaters. Businesses are experimenting with hybrid and omnichannel models to cope with new market conditions.

We surveyed 1,200 shoppers in the US to find out how consumers now prefer to shop.

Sneak peek:

  • Omnichannel is key. While 57% stated they prefer to shop online via apps or websites, 43% still prefer to shop in-store
  • Convenience drives online shopping more than price

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