Collect website feedback to enhance the user experience

Get automated surveys up and running in minutes, not days. Trigger a Delighted survey on any page with our easy-to-use website feedback tool. No email addresses required!

configure your survey for collecting website feedback

Configure your survey

Choose to send your website feedback survey to all site visitors, returning ones, or even subscribers and ecommerce customers – getting feedback from the right people at the right time couldn’t be easier.

We were missing out on hearing about the average user that is using our existing product, so we wanted to add that to our repertoire. With NPS [for website feedback], we sample everyone and receive more diverse product feedback.”
– Zoe Soto, Product Manager for Glassdoor

For all types of websites

Gather feedback from website visitors, signed-in users of your SaaS app, or after a purchase of a product or service on your ecommerce website. You are in complete control.

website feedback all types

Adaptive Sampling

Delighted AI ensures you receive a smooth rate of feedback by surveying your customers at a regular tempo. We base this on a number of factors, including your current plan and website traffic.

website feedback adaptive sampling

Easy setup and customization

Minimal technical knowledge required! Simply drop our Javascript snippet into your website’s HTML to collect website feedback immediately.

Once code is dropped into your site’s HTML, your team can control the survey settings all within the Delighted UI. Update the customization, translate your survey to 30+ languages, layer in additional questions, change any delays, and much more – all without touching the code.

Not sure where to begin? We have a handy guide to get you started.

website feedback customization

Add Additional Questions

Ask follow-up questions to uncover crucial insight and identify anonymous users. Layer up to 10 custom website feedback questions within a single survey flow.

website feedback additional questions

Contextualize follow up

Customize a Thank You message based on the survey response. Personally follow up with low scorers to understand their user experience and encourage high scorers to share with others.

website feedback follow up
website feedback reporting

Reporting and Analysis

Quickly analyze your website feedback with real-time survey reporting and analysis tools. Summarize and compare all your responses with the Pivot Table Report, and easily narrow down your data by Trends, sentiment, and more.

Discover patterns quickly and at scale with Smart Trends survey text analysis, which automatically suggests keywords and themes to monitor based on your verbatim feedback.


Use in combination with other Delighted survey methods such as Email and Link. We’ll automatically manage who is surveyed across all methods to prevent survey fatigue.

website feedback multichannel solutions

Share feedback with your team

Pipe the website feedback you collect back into your systems for action-planning, whether that’s in Slack, Salesforce, or Intercom – see our full list of integrations to explore the possibilities.

website feedback integration

Test your survey before it’s live

Take a peek at your survey on your site before it’s visible to the customer and make any adjustments as needed.

To see how you can test it live on your site or as a preview within Delighted, check out our Help Center.

website feedback testing

Optimized for mobile

Delighted surveys are designed to work beautifully on all platforms and devices, allowing your customers to leave feedback wherever they are.

website feedback mobile optimized

Get the timing just right

Want the customer to browse the page a few minutes before displaying the survey? Fine-tune your timing with just a few quick adjustments.

website feedback timing

Additional resources and best practices for collecting website feedback

You don’t have to take our word for it

Delighted helps some of the world’s most coveted brands gather actionable customer feedback and make customer satisfaction a competitive advantage.


“Everyone at Bonobos needs a direct line to customers for feedback. I know that due to Delighted, we avoided disaster.”

“Every time we open up Delighted we find a new way to improve, which at the end of the day is why we are doing this.”

“You need users’ thoughtful, raw feedback to correct and improve experiences for all customers in the future.”

Know exactly how your customer feels before they leave your website with a turnkey website feedback tool.