In the fast-paced world of ecommerce, it’s crucial to have the right tools and integrations to improve the customer experience and make business operations run smoothly. At Delighted, we know how important it is to have seamless integrations that not only help you collect valuable customer feedback, but also make it easy to act on it.
In this post, we’ll explore our top 10 ecommerce integrations and how you can use them to transform your customer experience and ecommerce strategies. Whether it’s automating post-delivery surveys with Shopify or bringing together customer feedback data with HubSpot, each integration is designed to support your specific ecommerce needs.
1. Shopify
Delighted’s Shopify integration is an obvious choice for the #1 spot on our top ecommerce integrations list. The powerhouse ecommerce platform helps millions of store owners manage their businesses and claims a 10% share of total US ecommerce sales.
Whether you want to measure customer loyalty with Net Promoter Score (NPS) surveys or gauge customer satisfaction with Customer Satisfaction Score (CSAT) surveys, Delighted’s Shopify integration with Delighted CX allows you to send email surveys after a chosen delay post-fulfillment. Want to send the survey after product delivery? Match the survey delay to your average shipping time – 1 week, 2 weeks, etc. – to capture post-delivery feedback after the customer has received their order.
COMING SOON: With our latest partnership with Shopify, you will be able to capture on-the-spot post-purchase feedback directly on your Shopify Thank You and/or Order Status pages. You can build your custom survey from scratch, or use one of our pre-built templates to discover how the customer first heard about your brand, what their post-purchase experience was like, and more.
Stay tuned for the announcement for the Delighted Surveys-Shopify checkout extension, or join our Shopify waitlist to be among the first to know of its release!
2. Klaviyo
Klaviyo’s ecommerce marketing platform is dedicated to driving smarter customer interactions through personalized email and SMS flows. Delighted’s Klaviyo integration automatically syncs survey scores and verbatim responses to Klaviyo, enabling you to make informed marketing decisions from customer feedback in one centralized hub.
TIP: You can take marketing automation a step further by embedding Delighted CX surveys into Klaviyo emails using the Embed platform. This functionality allows you to fully customize your survey emails to match your branding and manage their sending along with other emails in Klaviyo, just like the team at Ruggable does:
“Using Delighted’s Embed platform, we were able to bring our NPS surveys into Klaviyo, allowing our team to control every aspect of their look & feel, and distribution cadence.”
- Tomek McClintock, Head of International Analytics, Ruggable
3. Gorgias
Trusted by over 15,000 ecommerce brands, Gorgias is a customer experience platform that helps you support shoppers at every stage of the customer journey by managing customer communication and service tickets in one place. Delighted’s Gorgias integration allows you to trigger post-support email surveys from Delighted CX after a ticket is updated in Gorgias. This functionality saves you time and improves customer experiences by automating the customer support process and enabling quicker action on feedback.
Similar to Klaviyo, Gorgias also integrates smoothly with our Embed platform, allowing you to embed the Delighted survey experience directly into emails sent from Gorgias.
COMING SOON: This quarter, we’re enhancing our Gorgias integration to make it more powerful and efficient than ever. If you’re interested in receiving updates about the integration or sharing your feedback, drop your email here and we’ll be in touch!
4. Slack
Did you know that 84% of businesses that invest in customer experience and a customer-centric culture see an increase in revenue? One of the best ways to foster a customer-centric culture at your company is by sharing customer feedback widely with your team. The easiest way to do that? Send survey responses to your team communication channels like Slack. This is likely why Slack is one of Delighted’s most popular integrations, used by over 2,500 customers.
Delighted’s Slack integration, available for Delighted CX and Surveys, allows you to send a Slack notification when customers submit survey responses. These notifications include the customer’s real-time scores and verbatim response and can be sent to any Slack channel. You can even customize notifications to trigger based on certain conditions, such as sending NPS promoter feedback to a #positive-feedback channel and responses mentioning “shipping” to a #delivery channel.
5. Gladly
Gladly’s unique approach to improving customer service focuses on understanding customers through a modern messaging interface and enhanced customer profiles, rather than traditional tickets. Their platform, along with their native integrations with ecommerce solutions like Shopify, Magento, and BigCommerce, consolidates all customer context into one place, enabling agents to provide personalized, next-level support.
Delighted’s Gladly integration automatically syncs Delighted CX feedback to customer profiles in Gladly, putting the voice of the customer front and center for support agents’ reference. You can also create automatic follow-up tasks in Gladly based on survey responses, allowing agents to close the feedback loop on negative experiences quickly.
6. Zapier
Zapier is a powerful automation tool that allows you to build custom integrations with over 7,000 apps so you can streamline your workflows and avoid wasting time on repetitive tasks. Delighted’s Zapier integration has all of the connection capabilities of our REST API feature, but requires no coding, allowing you to connect the tools your team uses every day in just minutes.
Within the integration, you can choose to trigger Delighted CX surveys after a specific event or automatically sync Delighted data with your reporting platforms. No matter how you customize your Delighted triggers or actions with Zapier, the world is your oyster in building a workflow that suits your exact needs.
7. HubSpot
There’s a reason why Hubspot has over 200,000 customers! Hubspot’s platform unifies marketing, sales, and service activities to eliminate silos and increase efficiency across your business. Delighted’s Hubspot integration automatically syncs new Delighted CX survey responses to matching contacts in HubSpot, providing context to your customer interactions and enabling your team to quickly follow up on potential negative customer feedback.
TIP: You can also send Delighted surveys directly from your Hubspot emails using Delighted’s Embed platform. Fully customize the look and feel of your emails to stay on brand, while encouraging customers to answer the survey from the email by combining these powerful platforms.
8. WooCommerce
WooCommerce, one of the most popular ecommerce plugins for WordPress, makes it easy for businesses using WordPress to sell their products and services online. With Delighted’s WooCommerce integration, you can trigger a Delighted CX email survey to be sent to customers after they make a purchase on your ecommerce site. Choose to send the survey immediately or set a customer delay so the customer has time to receive and experience the product before providing feedback.
9. Square
Trusted by four million sellers globally, Square is a widely popular business technology platform and operating software for point-of-sale transactions. Delighted’s Square integration automates the post-purchase feedback process by automatically sending a Delighted CX email survey to customers after their payment is processed, both for one-time purchases and subscriptions.
Delighted also pulls in details about the purchase, such as the customer name, location, receipt number, and more, making it easy to identify big-picture trends in your feedback and close the loop on individual purchases.
10. Zendesk
Zendesk is an all-in-one customer service solution designed to support seamless interactions between your customers and your service and sales teams. Delighted’s Zendesk integration captures support feedback by sending a Delighted CX email survey immediately or at your specified delay once a ticket is marked as closed or solved in Zendesk. After the customer completes the survey, the integration syncs the responses back to their matching contact in Zendesk.
The best part? The functionality works in the other direction as well – the integration can create tickets in Zendesk based on specific customer feedback from a Delighted survey. That way, you can easily follow up on negative feedback, send thank-you notes for positive feedback, or find responses that mention specific keywords. However you choose to use the integration, the automation capabilities are endless.
Whether you’re a small business owner using WooCommerce or a large enterprise leveraging Square, Delighted’s ecommerce integrations provide the tools you need to gather, analyze, and act on valuable customer feedback to support and grow your ecommerce business.
Have a survey ready and want to start automating your customer feedback program? Choose from our full suite of integrations to begin. New to Delighted? Explore our ecommerce survey templates with pre-designed questions to get up and running today.
